Pre-Conference Programs

LMA23 offers five exceptional Pre-Conference Programs to take a deep dive into key educational areas as part of the Annual Conference. Whether you're a CMO or an aspiring CMO, newer to legal marketing, focus on PR & communications or you alone are the marketing department, the #LMA23 Pre-Conference Programs offer that deeper dive into these areas of interest. 

All Pre-Conference Programs are held on Monday, April 24, 2023 and require additional registration, or choose the conference Bundle which includes one Pre-Con. More information will be available in late September 2022. Visit the registration page for pricing and to register.

This year's five Pre-Conference Programs include: CMO Summit, LMA QuickStart™ LIVE!, Solo/Small Team, Career Development and  PR/Communications. Specific session titles coming soon!

CMO Summit

This program is designed for and available exclusively to full-time in-house CMOs and those in a full-time, first chair marketing and business development role at a law firm. To ensure a broad experience base, only one participant per firm may register. Space is limited and is on a first-come, first-served basis.

Co-Chairs:

CMO Summit Co-Chair Headshot M. Ashraf Lakhani, Chief Business Development and Marketing Officer, Porter Hedges LLP
 CMO Summit Co-Chair Headshot Brie Leung, Chief Strategy Officer, Much Shelist 
 CMO Summit Co-Chair Headshot Justin Portaz, Chief Marketing and Business Development Officer, Jenner & Block

LMA QuickStart™ LIVE!

This program is targeted to legal marketers with less than five years of experience and covers essential skills that all legal marketers should know. Presentations will tie to LMA core competencies within the Body of Knowledge and will provide practical skills and tools participants can immediately put to use at their own firm. PLUS attendees will have a jump start on networking before the conference kicks off!

Co-Chairs:

LMA Quickstart Co-Chair Headshot Jason Klika, Marketing & Business Development Manager, HMB Legal Counsel                    
LMA Quickstart Co-Chair Headshot Alé Simmons, Senior Business Development Manager, Clark Hill
LMA Quickstart Co-Chair Headshot Susan Slifer, MBA, Principal, Edge International

Solo/Small Team

This program is designed for in-house marketers at firms of fewer than 100 attorneys or with two or fewer marketing personnel, as well as anyone who may have to work with limited resources. More information coming soon!

Co-Chairs:

Solo/Small Team Co-Chair Headshot Julie Eichelbaum, Director of Client Relations, Eichelbaum Wardell Hansen Powell & Muñoz, P.C.
Solo/Small Team Co-Chair Headshot Christine N. (Mitchell) Harris, Director of Marketing, Kane Russell Coleman Logan PC

Career Development

This program is designed for mid-level marketing professionals seeking to enhance their career trajectory. This interactive track will provide soft skills critical for your success, including personal brand building, goal setting, navigating internal organizational structures, and career mapping.

Co-Chairs:

Career Development Co-Chair Headshot Bobbie Conklin, Director of Business Development, Steptoe & Johnson PLLC            
Career Development Co-Chair Headshot EJ Stern, Senior Executive Coach, Novateur Partners, LLC

PR & Communications

This program is designed for PR and communications professionals as well as marketers who fulfill the public relations duties within their firms. More information coming soon!
 
Co-Chairs:

PR & Communications Co-Chair Headshot Cheryl Bame, Principal, Bame Public Relations                                                             
PR & Communications Co-Chair Headshot Michael Blachly, Chief Marketing Officer, Gray Reed